Author: rehw Language: text
Description: Serving Adsense through Google Ad Manager (DFP) Timestamp: 2019-07-12 03:00:52 +0000
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  1. Serving Adsense through Google Ad Manager (DFP)
  2. I am thinking of upgrading my setup to start using GAM and Iam thinking of switching all my adsense to be served through GAM.
  3. What is the effect on revenue when serving adsense directly on side vs serving through Google Ad manager?
  4. Thanks
  5.  
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  20. I am thinking of upgrading my setup to start using GAM and Iam thinking of switching all my adsense to be served through GAM.
  21.  
  22. What is the effect on revenue when serving adsense directly on side vs serving through Google Ad manager?
  23.  
  24. Thanks
  25. Nothing really unless u are using it with our ad partners then it’s added value
  26.  
  27. Nothing really unless u are using it with our ad partners then it’s added value
  28. Thanks man
  29.  
  30. I am thinking of upgrading my setup to start using GAM and Iam thinking of switching all my adsense to be served through GAM.
  31.  
  32. What is the effect on revenue when serving adsense directly on side vs serving through Google Ad manager?
  33.  
  34. Thanks
  35. It has no effect on adsense alone, but when/if you work with other ad networks or implement direct campaigns, you'll be able to bid between those networks/advertisers which will result in higher revenue. as oppose to using adsense alone off course.
  36.  
  37. It has no effect on adsense alone, but when/if you work with other ad networks or implement direct campaigns, you'll be able to bid between those networks/advertisers which will result in higher revenue. as oppose to using adsense alone off course.
  38. Does this work with the basic DFP or you need to have Ad exchange to work with other Ad networks?
  39.  
  40. Does this work with the basic DFP or you need to have Ad exchange to work with other Ad networks?
  41. Yes, as per DFP's basics features you are able to bid against/between ad networks. Ad exchange or adX is just google's other(bigger,higher paying,higher quality) ad serving platform - to get in, you need s##t loads of page views(i think 5M/M) or use it via google partners such as ezoic etc.
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  44. Hi mate , when u use adsence with dfp u will be charged with some amount. And best use of dfp with adsence is u can set time factor to refresh the ads in single page view
  45.  
  46. Yes, as per DFP's basics features you are able to bid against/between ad networks. Ad exchange or adX is just google's other(bigger,higher paying,higher quality) ad serving platform - to get in, you need s##t loads of page views(i think 5M/M) or use it via google partners such as ezoic etc.
  47. Thanks, I have used ezoic, but I don't like how they make my site slow and lose rankings eventually. They need to work on their script. I was looking for a way of doing it on my own hence researched a lot, and I see terms I did not know before like prebid, header bidding (Maybe this is what you mean). I see it needs a lot of time and research to run your ads through DFP.
  48.  
  49. Hi mate , when u use adsence with dfp u will be charged with some amount. And best use of dfp with adsence is u can set time factor to refresh the ads in single page view
  50. Who charges you, adsense or dfp?
  51.  
  52. Thanks, I have used ezoic, but I don't like how they make my site slow and lose rankings eventually. They need to work on their script. I was looking for a way of doing it on my own hence researched a lot, and I see terms I did not know before like prebid, header bidding (Maybe this is what you mean). I see it needs a lot of time and research to run your ads through DFP.
  53. Header bidding is a bit more complicated to setup...but in both cases you can hire an ad-op guy to do the initial setup for you and learn as you go.
  54.  
  55. I'm currently using Ezoic to avoid getting my site slower I did this:
  56.  
  57. - Moved to cloud hosting
  58. - Using Wp rocket for cache + minify + lazy load
  59. - Imagify to optimize images and theme + it can convert your images to webp format. (Since it's a format developed by Google it might help in rankings).
  60. - Using cloudflare but in case you want to use a CDN to speed up your website I would suggest MaxCDN
  61.  
  62. My homepage has a total size of 1.5MB and it loads in 2 seconds approximately.
  63.  
  64. Thanks, I have used ezoic, but I don't like how they make my site slow and lose rankings eventually. They need to work on their script. I was looking for a way of doing it on my own hence researched a lot, and I see terms I did not know before like prebid, header bidding (Maybe this is what you mean). I see it needs a lot of time and research to run your ads through DFP.
  65. i have noticed theses ad plugin lag the site . Google adsense still not say really make your site lag . BUT recently a . lot having issues with Google adsense , no ads or less ad
  66.  
  67. I wonder hows your side
  68.  
  69. As it been stated above by others running adsense dfp only has effect when u used multiple ad companies to bid on the impression.

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